About Project

The design for the Dubai Silicon Oasis venue by LXA was inspired by turning vernacular Australian architecture

On its head, essentially going back to the brand’s roots and delivering something contemporary which hasn’t been seen before. As JTG’s brand color is blue, incorporation of a mixture of blue and white crackle subway tiles tie in the brand identity and give the grocer feel seen in cheese and charcuterie shops. The design is then all tied together by softening the hard reflective finishes, with the use of warm, crown-cut walnut veneer and natural oak merchandise shelving with glowing recessed LEDs to further accentuate the products on display.

The DSO location means for an incredible dining option allowing for a range of seating areas from dining, to meeting to just lounging with a coffee and a book to read. Fresh, bright and inviting with simple uncomplicated design language punctuated with Instagrammable points of interest.

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Project Info

  • ClientJones The Grocer Restaurant
  • Industry Restaurant
  • AddressRadisson Red, Dubai Silicon Oasis, Dubai
  • CountryUnited Arab Emirates
  • Completed onJanuary, 2021