Bellacure Beauty Lounge

The new inclusive beauty space encapsulates a positive escape that is a sophisticated and feminine rendition of a retro beachside terrace space, drawing inspiration from cheerful colours, layered reflective finishes that capture the light and a biophilic approach that enhances each area considerably.

Wrapped in sweet sorbet colours and luxe velvet textures, the design’s palette of finishes is inspired by a 1970’s California vibe meets Portofino. The brief to Brand Creative was to embrace the brand’s current feminine identity within the new location’s space whilst introducing new ideas and materials to create moments of delight. A café within the salon space brings an unexpected retreat for women, offering the chance to indulge the sweet tooth and coffee aficionado.