About Project

Set within Doubletree by Hilton in Fujairah, DZ Design’s latest F&B project, StrEat Culture, brings together vibrant urban art and street food, taking guests on a culinary journey around the world.

Boasting an eclectic mix of street food and a lively ambience, StrEat Culture is set to become the go-to destination for locals and hotel guests alike. StrEat Culture’s seating options cater to various preferences, including communal spaces, semi-private corners, traditional dining setups, and high chairs. The internal area spans 1,080 square feet, accommodating up to 55 guests, while the external area covers 400 square feet and can host up to 36 guests.

“In designing StrEat Culture, our focus was not just on creating a space, but on designing an atmosphere that captures the essence of street art and urban culture. Graffiti, neon lights, and vibrant finishes bring a sense of familiarity and excitement, transforming the bar into a vibrant hub for the community and hotel guests alike.” Dina Murali, design director of DZ Design, explained.

The heart of StrEat Culture is the creative transformation of existing cafe booths into inviting and cozy seating, adorned with custom-designed graffiti wallpapers and neon lights, paired with concrete flooring and black and white tiles. These design elements infuse the space with an inviting warmth that guests are drawn to.

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Project Info

  • ClientStrEAT Culture Restaurant
  • Industry Restaurant
  • AddressDoubleTree by Hilton, Al Maktoum Rd, Fujairah Town Center
  • CountryUnited Arab Emirates
  • Completed onSeptember, 2023